Slogan
The art of common sense
Applying common sense sounds simple, but actually achieving it can be an art. Since the beginning in 1993, the SKAGEN portfolio managers have been faithful to the investment philosophy. The application of the investment philosophy requires special knowledge with respect to adapting it to the current situation and purpose. Such application we call art. The Portfolio managers are passionately committed to creating world-class performance. Thus, the art of common sense is a good description of how our portfolio managers apply the philosophy and the performance they achieve. The art of common sense is illustrated with artworks by the Skagen painters. The slogan is adapted to the language of different countries, and can be used in one of the two colors (see below).
Applying common sense sounds simple, but actually achieving it can be an art. Since the beginning in 1993, the SKAGEN portfolio managers have been faithful to the investment philosophy. The application of the investment philosophy requires special knowledge with respect to adapting it to the current situation and purpose. Such application we call art. The Portfolio managers are passionately committed to creating world-class performance. Thus, the art of common sense is a good description of how our portfolio managers apply the philosophy and the performance they achieve. The art of common sense is illustrated with artworks by the Skagen painters. The slogan is adapted to the language of different countries, and can be used in one of the two colors (see below).
English: The art of common sense
Norwegian: Kunsten å bruke sunn fornuft
Danish: Kunsten at anvende sund fornuft
Swedish: Konsten att använda sunt förnuft
French: L'art du bon sens
We use the slogan in white, colors and grey/black.
Norwegian: Kunsten å bruke sunn fornuft
Danish: Kunsten at anvende sund fornuft
Swedish: Konsten att använda sunt förnuft
French: L'art du bon sens
We use the slogan in white, colors and grey/black.